The project of Inovatus Translations is aimed at providing translation services, correction, editing and transcription of materials at the international level of various formats in various fields of industry such as energy, medicine and import-export. In the process of creating a website, the task was to create an intuitively attractive design that ensures the retention of website visitors for receiving translation orders.
WHAT WE HAVE DONE FOR THIS PROJECT:
Developed a clear marketing strategy, analyzing the current services market, for the development of the website;
We carried out a postal advertising campaign for a web resource using the E-mail mailing list service;
We worked on the advertising text of the site, to retain potential customers.
WHAT RESULTS WE HAVE ACHIEVED:
The correct marketing strategy led to the achievement of the greatest effectiveness of the advertising campaign;
Beautifully designed mailing letters attracted the largest number of potential customers;
Interesting content of the site allowed to keep more than 60% of visitors.
